Re-Discovery and Attaining Routes of Rural Life Value

Special rural treasure cannot be well known if we develop rural industry through the way of making city economy. From the perspective of life economy, the most attractive point of rural industry is their special rural lifestyle. City is a high-efficiency production place, on the contrary, rural area is becoming a good place of ecological consumption, cultural consumption and well-being consumption, which holds the characteristics of renewable resources, natural capital, rural culture and social capital. Running the special goods of rural life is neither from rural hotels, nor from artificial farming compounds, but through Agritainment.